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WorkshopsBlogLoginGet in TouchMarcus Collins is a highly esteemed virtual marketing specialist renowned for his exceptional advertising skills. He has a distinguished career that includes serving as the former head of digital strategy for Beyoncé and currently as a Marketing Professor at the Ross School of Business, University of Michigan. Marcus is a true expert in his field. Over the past decade, Marcus has played a pivotal role in guiding prominent brands like McDonald's, Google, and AB-InBev through the complexities of digital transformation. His ability to generate infectious marketing ideas that seamlessly transcend the boundaries between online and offline social media realms has consistently impressed industry leaders. Marcus has received numerous accolades throughout his career, solidifying his reputation as a strategic and creative powerhouse in advertising. Notable achievements include being recognized in Advertising Age's prestigious 40 Under 40 list and winning a Clio award. His groundbreaking campaigns, such as "Cliff Paul" for State Farm, the Made In America Music Festival for Budweiser, "Hello Brooklyn" for the Brooklyn Nets, and the Eggo + Netflix's Stranger Things conquest, have earned him widespread acclaim. In 2020, Marcus's exceptional contributions to the advertising industry were honored with his induction into the American Advertising Federation Hall of Fame. This recognition further highlights his unrivalled expertise and innovation in the field. If you want to ignite a digital revolution within your business, now is the perfect time to engage with Marcus. With his unparalleled knowledge and experience, he is the ultimate online marketing mastermind who can elevate your brand to new heights.
Marcus brings a wealth of experience from leading digital strategies for giants like Beyoncé and Google, ensuring your team gains insights from the forefront of marketing innovation. His track record of creating viral campaigns and winning prestigious awards, including a Clio and induction into the American Advertising Federation Hall of Fame, showcases his ability to transform brands with creative excellence. Booking Marcus means unlocking the potential to revolutionize your digital presence, guided by one of the industry's most acclaimed experts.
Participants will explore the importance of creating inclusive environments that celebrate diversity. This engaging keynote offers practical strategies for building a culture of respect, understanding, and collaboration. Attendees will learn to recognize and overcome biases, support marginalized voices, and promote equity in their companies. Through inspiring stories and actionable insights, this session empowers individuals and teams to embrace differences and foster a more inclusive and innovative workplace.
Scholars often refer to leadership as the ability to influence without authority. The most powerful way to do that very thing at scale is through culture—the system of beliefs, norms and symbols that demarcate who we are and what is expected of people like us. Whether you are in a company, an organization or community, culture governs everything. Dr. Marcus Collins helps leaders understand the power of culture in influencing and changing human behavior and to develop it as a leadership tool. Audiences learn how to shape a more innovative, productive, inclusive and empathetic culture in their workplace or organization. Most importantly, they’ll learn how to harness the sway of culture to get people to move and take action.